VP of Marketing (Defense Tech/Robotics)
Full-Time Regular
Los Angeles CA
Vice President of Marketing (Drone Technology)
Location: Los Angeles, CA (Hybrid)
Division: Marketing & Growth Strategy
Search Partner: Peskind Executive Search
About the Opportunity
Our confidential client, a leading innovator in secure wireless communications for mission-critical robotics, defense technology, and advanced wireless systems, is seeking a Senior Director / Vice President of Marketing to lead their global marketing strategy.
This is a pivotal, hands-on leadership role that combines strategic vision with operational excellence — building and scaling a world-class marketing organization that strengthens brand presence, accelerates pipeline growth, and drives measurable revenue across global markets.
The selected executive will report directly to the CEO and serve as a key member of the leadership team.
Key Responsibilities
Marketing Strategy & Leadership
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Define and execute an integrated marketing strategy aligned with company growth goals and product roadmap.
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Build a scalable, metrics-driven marketing organization balancing near-term demand generation with long-term brand leadership.
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Partner with Sales, Product, and Business Development teams to align go-to-market strategy and execution.
Brand & Market Positioning
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Elevate the brand as a category leader in secure wireless and advanced connectivity solutions.
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Develop unified messaging and storytelling across digital, product, PR, and event channels.
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Serve as a visible brand ambassador at key industry conferences and media engagements.
Demand Generation & Sales Enablement
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Architect a data-driven demand generation engine that fuels consistent pipeline and revenue growth.
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Drive account-based marketing programs targeting strategic verticals and enterprise accounts.
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Align closely with Sales to enhance lead conversion, opportunity creation, and marketing automation workflows.
Product & Partner Marketing
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Lead go-to-market planning for new product launches and emerging technologies.
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Translate technical capabilities into customer-centric value propositions.
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Develop co-marketing initiatives with ecosystem and channel partners to expand market reach.
Team Development & Culture
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Build, mentor, and scale a high-performing marketing team grounded in creativity, accountability, and collaboration.
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Implement repeatable systems and tools for growth, measurement, and performance optimization.
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Foster a culture of innovation and continuous improvement.
Performance & Analytics
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Establish KPIs and OKRs that measure marketing’s direct impact on revenue, pipeline health, and brand awareness.
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Leverage analytics and insights to optimize budget allocation and maximize ROI.
Ideal Profile
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10–15 years of progressive B2B marketing experience, including 5+ years in a senior leadership role.
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Proven track record of scaling marketing at growth-stage or mid-size technology companies.
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Domain expertise in Defense Tech, Robotics, Wireless Communications, or adjacent sectors.
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Deep proficiency in product marketing, demand generation, and brand development.
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Exceptional communicator who can simplify complex technologies and inspire internal/external audiences.
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Analytical, hands-on leader comfortable in a fast-paced, entrepreneurial environment.
Preferred Experience
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Exposure to government or defense procurement ecosystems.
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Experience in venture-backed or high-growth technology environments.
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Strong background in account-based and enterprise go-to-market programs.
Compensation & Benefits
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Competitive base salary and performance-based incentives (TBD)
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Comprehensive medical, dental, and vision coverage
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Supplemental benefits including life, short- and long-term disability
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Monthly fitness/gym stipend