Sr. Social Media Specialist

Flybridge Staffing is currently searching for a Sr. Social Media Specialist for a South Florida-based client with offices in NY. This is a direct hire position that will work off a hybrid schedule in either the South Florida office or the NY City office.

You will develop content strategies that drive objectives across our social media channels and will play a key role in launching innovative digital marketing strategies for web, corporate marketing, sales, and other teams across the organization.

Responsibilities:

• Using data, this role will help build the company’s overall digital marketing strategies.
• Conceive, create, and publish organic content on ALL social channels including LinkedIn, Facebook, Instagram, YouTube & Twitter
• Managing daily operations including editorial calendars, content development/execution (images, posts, and videos), and engagement with users
• Influencer content and campaign management–own and evolve our influencer program from ideation, through launch, reporting, and optimization.
• Support reputation management and social customer care programs with written and video content that advances our strategy while meeting compliance policies.
• Collaborate on digital and integrated marketing campaigns with various marketing groups including digital marketing, creative/content, production, and data analytics
• Identifying key performance indicators (KPIs) for organic and paid advertising campaigns
• Managing the monitoring and analytics systems to track engagement and results, and creating reports as needed
• Manage priorities and budgets for a team of freelance designers, writers, and social strategists- Ability to project manage objectives and campaigns across social channels

Qualifications:

• Bachelor’s degree in Communications, Journalism, Marketing or New Media
• At least 2-3 years of digital marketing experience specializing in social media
• 1+ years of marketing experience in financial services
• Hands-on experience managing and developing organic social media campaigns on Facebook, Twitter, LinkedIn, Instagram, and YouTube
• Extensive experience writing and creating social content including posts, blogs, articles, infographics, polls/surveys, testimonials, live streams, and videos
• Creative thinker with analytical and problem-solving abilities, as well as excellent writing, verbal, and interpersonal skills
• Strong supervisory and project management skills
• Proficient with social media management software/listening tools such as Hootsuite, Brandwatch, Adobe Creative Suite (Photoshop, Illustrator)
• Proficient with Word, Excel, PowerPoint
• Proven ability to create and implement integrated marketing plans across multiple distribution channels including organic and paid social, and email
• Experience leading, developing, and executing campaigns in support of Influencer, Reputation Management, and Social Selling programs is preferred
• Proficient in Google Analytics, Microsoft Excel, and data visualization tools such as Data Studio are preferred
• Experience working with Google Tag Manager, Facebook Pixel, and other event-tracking mechanisms is preferred

****NO SPONSORSHIP AVAILABLE**** US Citizen, GC, EAD only please. If your background aligns with the above details and you would like to learn more, please submit your resume to jobs@flybridgestaffing.com or on our website, www.flybridgestaffing.com and one of our recruiters will be in touch with you ASAP.

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