Sales Manager Harley-Davidson

Region
Upper Midwest
Industry
Motorcycle
Comp:
$50,000.00 — $90,000.00
Position Id
1007

Title: Sales Manager

Client: Harley-Davidson Dealership (confidential)

Location: Upper Midwest, USA

Job Type: Full-time

Attention ASMs and Sales Associates Who Want to Grow!

About Our Client

Our client, a highly reputable Harley-Davidson dealership in the Upper Midwestern U.S. dedicated to delivering an exceptional customer experience for motorcycle enthusiasts, is looking to hire an experienced ASM or sales associate with a deep commitment to the Harley-Davidson brand and the motorcycling community. This dealership values expertise, a hunger to learn and grow, enthusiasm, and customer-focused sales leadership.

Job Summary

The Sales Manager will lead the dealership’s sales department, overseeing sales operations, developing strategies to maximize sales and profitability, and cultivating a team environment that emphasizes Harley-Davidson brand values. The ideal candidate will have prior experience in a sales role (preferably in a leadership or assistant role), a passion for the powersports industry, and a strong commitment to customer satisfaction.

Key Responsibilities

  • Leadership & Team Development:

    • Recruit, train, and mentor sales associates to meet and exceed performance goals.
    • Foster a high-energy, positive team environment aligned with Harley-Davidson’s brand values.
    • Conduct regular team meetings and individual performance reviews.

  • Sales Strategy & Execution:

    • Develop and implement effective sales strategies to achieve dealership goals and increase revenue.
    • Analyze market trends and adjust strategies to remain competitive in the region.
    • Drive customer retention by providing an outstanding buying experience.

  • Customer Relationship Management:

    • Cultivate and maintain strong customer relationships to drive repeat business and referrals.
    • Resolve escalated customer concerns in a professional and timely manner.
    • Maintain a high level of customer satisfaction through active engagement.

  • Inventory & Financial Oversight:

    • Monitor and manage inventory levels to ensure popular models and accessories are available.
    • Oversee pricing strategies and ensure alignment with dealership profit goals.
    • Analyze sales performance metrics to track progress and report results to senior management.

Qualifications

  • Proven experience in sales or assistant sales (powersports or automotive experience preferred).
  • Strong leadership skills with a demonstrated ability to motivate and manage a sales team.
  • Exceptional communication and interpersonal skills.
  • Knowledge of Harley-Davidson products, culture, and customer base is a plus.
  • Proficiency in sales software and CRM systems.

Benefits

  • Competitive salary with performance-based incentives
  • Health, dental, and vision insurance
  • 401(k) with company match
  • Employee discounts on motorcycles, parts, and services

If you have a passion for Harley-Davidson and the skills to lead a successful sales team, we encourage you to apply!