Sales & Community Director

55+ Independent Senior Living Community 150 Units Market-Rate

Are you a relationship-driven closer who thrives in consultative sales? Do you understand the emotional journey families experience when transitioning a loved one into senior living? If so, this is a unique opportunity to lead both sales and operations within a vibrant, service-focused 55+ independent living community.

We are seeking a high-energy, polished Sales & Community Director to drive leasing, marketing, resident retention, and overall property performance. This is not traditional multifamily leasing — it’s a longer, relationship-based sales cycle focused on building trust, nurturing prospects, and delivering peace of mind.

Why This Role Stands Out

• Hybrid lifestyle model: independent living with light services — you’re selling community, connection, and comfort.
• Strong earning potential with base + commission.
• Leadership scope: oversee sales strategy and daily property operations.
• Small, collaborative onsite team (Activities, Maintenance, etc.).
• Meaningful work impacting residents and families during important life transitions.

Key Responsibilities

Sales & Marketing Leadership

• Drive all leasing and marketing efforts from lead generation through closing.
• Manage and distribute internet leads; ensure consistent, high-touch follow-up.
• Build and maintain referral partnerships with hospitals, rehab centers, senior service providers, and community organizations.
• Monitor traffic, market surveys, pricing strategies, concessions, and advertising performance.
• Process and approve rental applications in compliance with Fair Housing regulations.
• Maintain a proactive lease renewal and resident retention program to ensure occupancy goals are met.
• Ensure new leases consistently exceed move-outs.

Community & Operational Oversight

• Lead weekly management meetings and communicate regularly with ownership/corporate leadership.
• Monitor unit availability and recommend make-ready schedules based on demand.
• Inspect completed units prior to move-in and coordinate closely with Maintenance.
• Host and participate in resident events and retention initiatives.
• Foster a solution-oriented, responsive approach to resident and prospect concerns.
• Oversee daily property operations and ensure a clean, professional, and welcoming environment.

What We’re Looking For

• 5+ years of sales experience (senior living, hospitality, consultative sales, or multifamily preferred).
• Leadership experience with the ability to oversee a small onsite team.
• Strong closing skills with a consultative, empathetic approach.
• Highly organized and able to manage multiple priorities concurrently.
• Tech-savvy: proficiency in Microsoft Office, property management software (RealPage preferred), CRM tools, and social media platforms.
• Excellent verbal and written communication skills.
• Strong knowledge of Fair Housing and regulatory compliance.
• Lease-up experience a plus.
• Associate’s or Bachelor’s degree preferred; professional designations (CAM, NALP) a plus.

Performance Expectations

• Demonstrates vision and planning ability 30–60 days ahead.
• Maintains high standards of professionalism, organization, and punctuality.
• Delivers exceptional customer service to residents, families, vendors, and team members.
• Actively contributes to a positive, team-oriented culture.
• Upholds company values and compliance standards at all times.

This is an opportunity for a driven, relationship-focused leader who wants to combine sales excellence with meaningful community impact. If you’re motivated by connection, growth, and leading a service-oriented team, we’d love to connect.

Apply today for immediate consideration or reach out to Aimee Long to learn more!
215-661-8834 x106
aimee@msbresources.com

This is an on-site position located in Strongsville, OH.

Details