Marketing Director – Cutting-Edge Ag Manufacturer

Are you a dynamic marketing leader with a passion for agriculture and technology? Do you thrive in a strategic role while still rolling up your sleeves to execute? If so, we want you to lead our marketing team and drive brand growth for a cutting-edge agricultural technology manufacturer focused on nutrient and input efficiencies. This is an exciting opportunity to shape and execute our marketing vision while working closely with our sales team to drive revenue and industry influence.

What's in it for you:

Make an Impact: Take ownership of marketing strategy and execution for a company at the forefront of Ag innovation.
Collaborative Culture: Work hand-in-hand with sales and leadership to drive results and growth.
Leadership Opportunity: Manage and mentor a small, talented marketing team while still staying hands-on with execution.
Flexible Work Options: Preference for in-office in Utah, but open to experienced remote candidates in Pacific, Mountain, or Central time zones.
Competitive Compensation: Strong salary, performance incentives, and benefits package.

This role will be responsible for:

Marketing Strategy & Execution: Develop and implement comprehensive marketing plans to enhance brand awareness and drive lead generation.
Sales & Marketing Alignment: Work closely with the sales team to create targeted campaigns, sales enablement tools, and demand-generation initiatives.
Team Leadership: Manage and mentor a marketing team of three, fostering a results-driven and innovative culture.
Brand Positioning: Ensure consistent messaging, branding, and storytelling across all channels.
Digital & Content Marketing: Oversee website, social media, email campaigns, and content creation to engage and educate the market.
Market Research & Competitive Analysis: Stay ahead of industry trends, customer needs, and competitive movements.
Event & Trade Show Strategy: Plan and execute presence at key industry events to maximize brand exposure and lead generation.

Expectations will include:

Driving measurable growth in brand awareness, lead generation, and customer engagement.
Aligning marketing initiatives with sales goals to support revenue growth.
Managing budgets efficiently and ensuring high ROI on marketing efforts.
Executing both high-level strategy and hands-on tactical tasks.
Continuously optimizing marketing campaigns based on data and insights.

A qualified candidate will possess the following:

7+ years of experience in marketing, with at least 3 years in a leadership role.
Experience in agriculture, agronomy, manufacturing, or related industries is a strong plus.
A proven track record of creating and executing successful marketing strategies.
Strong leadership and team development skills.
Ability to collaborate closely with sales teams and align marketing strategies with business goals.
Proficiency in digital marketing, content creation, and brand management.
Strong analytical skills to measure and optimize marketing performance.
Bachelor's degree in Marketing, Business, or a related field (MBA is a plus).

Compensation: Will depend on experience but targeting around $100K base plus incentives.

Benefits: Benefit package available.

Desired Location: Can be flexible, would love someone in their office in Utah, or within a driving distance to come to the office in a hybrid role or will consider a highly experienced person working in this role for another organization as long as they reside in the Pacific, Mountain or Central time zones.

*Candidates must be eligible to work in the US as well as meet the qualifications listed above in order to be considered for the Marketing Director job.