Marketing Analyst in VA

What You'll Do:

  • Develop hypotheses, aggregate and analyze data, provide insights to drive actionable results that drive sales or transactions.
  • Refine a comprehensive measurement framework; develop and enhance timely, comprehensive reporting dashboards to evaluate market performance; contribute to the design of standardized reports in the product based on client requests and feedback; provide ad hoc reports as needed.
  • Understand the possible data sets (primary and 3rd party) to augment and enrich analytics such as demographic, psychographic, geographic and lifestyle characteristics; create analytical roadmaps, test and learn agendas, identify data needs and formulate data solutions.
  • Execute analyses and present findings and insights to stakeholders from C-level to marketing manager.