Manager, Marketing

Date Posted
11/04/2019
Location
West Covina, CA
Salary Range
80,000.00 USD - 120,000.00 USD

Reports To: Executive Vice President
FSLA Status: Exempt
US Travel: 50%
International Travel: Less Than 5%

Position Summary
Responsible for planning and implementing marketing and product development programs, targeted toward existing and new markets by performing duties personally or through subordinates.

Essential Position Functions and Duties

  • Develop the marketing strategy for the company aligned with the Company's objectives. Over see the marketing budget
  • Plan and implement promotional campaigns. Analyze, evaluate and make recommendation to any existing campaigns.
    Monitor and report on effectiveness of marketing communications.
  • Create and publish all marketing material aligned with the Company's marketing plans.
    Prepare online and print marketing campaigns. Coordinate e-commerce, social media and website initiatives to increase brand distribution and consumer product usage.
  • Maintain effective internal communications to ensure all relevant company functions are kept informed of marketing objectives.
  • Prepare marketing activity report (i.e. periodic sales reports showing sales volume, potential sales and areas of proposed client base expansion and present to executive management)
  • All other duties as assigned.

Required Qualifications and Competencies

  • Bachelor's Degree in Marketing or Business
  • 3-5 years experience in marketing and/or sales developing marketing and sales strategies (Food industry experience a plus)
  • Knowledge: Microsoft Word, Excel, PowerPoint - Intermediate proficiency
  • English (Speaking, Listening, Writing)
  • Knowledge: Marketing skills to include social media platforms and website
  • Skills: Verbal and written communication sills, reading comprehension, active listening, business writing, problem solving, coordination, service orientation, multitasking, analyzing
  • Knowledge: Microsoft Word, Excel, PowerPoint - intermediate proficiency