Job Description

Position ID # 23079

Remote/ Hybrid - depending on location.
Open to candidates in Ontario and Quebec

About our Client

Our client, a multinational media and digital marketing communications company, is seeking a Bilingual Media Planning Strategist to join their team. The Media Planning Strategist will help with planning, communication, and integration of media strategy for their assigned clients.


The Bilingual Media Planning Strategist will perform a diverse range of functions, including but not limited to the following:

  • Collaborate with the wider media planning teams and performance experts to manage digital media projects for assigned clients
  • Work with Account Supervisor/ Manager on developing communication plans and strategies
  • Contribute to overall campaign strategy and find ways to improve and optimize campaign performance to meet client goals
  • Provide tactical and strategic recommendations to enhance performance
  • Analyze data to gain insights, integrate insights and recommendations into strategy and campaign adjustments
  • Collaborate with media experts during media planning and campaign activation
  • Use your passion and creativity to help develop intelligent, innovative and effective ideas and process improvements for your clients
  • Prepare performance reports and recommendations for clients
  • Manage client relationships and manage campaign performance and expectation


  • 2+ years experience in media planning, campaign activation and management
  • Knowledge of both digital media and traditional media (OOH, print, radio, TV) platforms
  • Excellent communication and presentation skills
  • Bilingual language skills (French and English) is required - (written/ oral)
  • Knowledge of Comscore, Lens or other industry software (i.e. Telmar, Vivdata)
  • Experience with Google Suite, Microsoft Suite, Google Analytics and other insight programs considered an asset
  • Experience with Mediaocean, Prisma, DCM and other campaign management tools considered an asset
  • Knowledge of automotive or QSR industries considered an asset
  • Collaborative, enjoys working within a team, but can also work independently
  • Analytical, with good attention to detail


Position Id
Full-Time Regular
Toronto ON
Marketing & Creative