(AME3750) MarTech Analytics Developer
Torrance, CA
Contract Full-Time
201906
POSITION IS LOCATED IN TORRANCE, CA
Daily Tasks Performed:
Daily Tasks Performed:
- Work closely with the development team to oversee the implementation, configuration and debugging of web analytics code, both on the website and Tag Management System (TMS)
- Includes deployment activities in Non-Prod & Prod environments
- Develop front-end UI/UX for privacy banners with opt-in & opt-out models and personalization scenarios using JavaScript
- Perform code reviews and provide feedback to ensure high-quality code
- Troubleshoot and resolve privacy-related issues
- Formulate development efforts for customer journey analysis to deliver findings, making recommendation that drive leads, customer engagement and qualified shopping visits
- Deploy A/B tests and personalized experiences to improve user experience and key conversion goals using Salesforce Personalization
- Contribute to support prompts and participate in prompt engineering/ benchmarking experiments and to use Gen AI to manage healthy propensity score for campaigns
- A Martech Analytics Developer for the Cookie Tool Management project and CPPA project
- Experience in Adobe Analytics and Adobe Launch Tag Management System (TMS), OneTrust Cookie tool, JavaScript, jQuery is a MUST
- Especially with Asynchronous Programming and DOM manipulation
- Experience in working on E-commerce websites using Sitecore 10.0 and Salesforce Lighting Web Components technology platforms
- Experience in end-to-end Adobe Analytics implementation supporting projects and production support using Web SDK
- Experience with privacy-enhancing technologies (PETs) and encryption methods
- Stay up to date with the latest privacy regulations and ensure compliance
- Familiarity with privacy regulations such as GDPR, CCPA and CPRA
- Experience in auditing and debugging Adobe Analytics and third-party tags. Worked in deploying third-party tags, including maintaining a log of active pixels vs expired tracking pixels
- Experience in integrating with Adobe Analytics APIs, real-time events, Runtime functions, and plugin IDs
- Observe Point tools, MS Office 365, SharePoint, JIRA & Confluence
- Experience in the development of documentation, deliverables and solutions requirements for web analytics tracking and organizing cookie inventory
- Experience in developing Campaign Templates, Site-wide JavaScript and Content Zones using Salesforce Personalization
- Have implementation experience with Salesforce Personalization (previously Evergage) and other TMS solution is a PLUS
- Having knowledge of OneTrust or Trained individual is a plus
- 3+ years of big 4 consulting experience is preferred
- A stable work history with large enterprise organizations